As a graphic designer and social media team lead, I worked on a variety of branding and seasonal campaigns.
I created seasonal digital assets including organic social assets, M/W emails, DSW website assets, external web assets such as digital banners and paid media. I also designed pre-season print materials such as direct mailers and event signage.
Designer Shoe Warehouse
Sponsored Ads
I designed content that featured brand partnerships, seasonal campaigns, and promotions that was targeted to current and prospective customers.
Back To School
Omni Campaign
As the lead designer for the 2020 Back to School campaign, I concepted and designed preseason print materials that influenced the design of all digital assets for the season.
Spring 2021
Omni Campaign
Brought the campaign to life by evolving the CRM design to showcase promos, products, and brands to customers.